Posts in CrossFit
Scenes from the Atlantic Regional

Two weeks ago, I had the opportunity to travel to the 2015 Atlantic Super Regional along with the SuperFit Games crew. This event combined the Mid-Atlantic and Southeast regions, which allowed it to bring in even bigger sponsors and more well-known athletes. Now in it's 8th year, the CrossFit Games is clearly focused on presentation, as they should be. The event is a real show, with $50 tickets and a jam-packed vendor village.

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#RossFit

In May, rap star Rick Ross gave an interview in which he credited his significant weight loss to "this shit called CrossFit." The next thing he said has sparked a social media sensation in the world of hardcore exercisers: 

"I call it 'RossFit' - it's called RossFit now."

People got excited - really excited. The corresponding hashtag, #RossFit, has permeated the Instagram and Twitter world. 

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Why The CrossFit Industry Succeeds

Since the beginning of time, man has relied on intensity and movement in the survival of the fittest. Our ancestors moved with urgency out of pure necessity: to eat, to avoid danger, to migrate. But these motivators don’t exist for modern man, so how do we justify  intense movement and optimal physical performance? For nearly every human being there are both internal and external motivators pushing us to do better.

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